Spiritum Tulum

Spiritum Tulum is a clothing and accessories brand founded in 2015 by Rosana Lavergne Schnitman. Rosana was born in Argentina into a family of textile producers, and her grandmother was an embroiderer, so fabrics, threads and needles were part of her everyday world from an early age. After twenty years of traveling around the world, she found in Tulum the inspiration to create her own brand.

Spiritum pieces are closely connected to Tulumismo, the local style and way of life. The women’s line includes lightweight dresses in various shapes and lengths, maxi dresses, capes, kaftans, kimonos and swimwear, as well as sandals and beach bags. The men’s line features light trousers, shirts, scarves and capes designed for warm climates.

All Spiritum items are handmade by artisans from different rural communities across Mexico, using only natural and environmentally responsible materials.

The Spiritum Tulum boutique is located slightly further south than most shops along Tulum’s beach road. For those looking to build a complete look — from clothing to accessories — in a boho-chic spirit, those extra few hundred meters hardly matter.